One of Twnety. The Phantom was unveiled by live-stream on 27 July 2017.

It made its public debut at a special exhibition Rolls-Royce held in London two days later on 29 July. The event, dubbed “The Great Eight Phantoms”, took place at Bonhams auction house in Mayfair. The exhibition gathered a noteworthy Phantom from each generation, from Fred Astaire’s Phantom I to subsequent models driven by royalty, or made famous by celebrities, including John Lennon’s Romany gypsy wagon-style painted Phantom V.